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Facebook Post Timing [QUICK TIP]

Do you know how to use Facebook’s “time decay” metric to your advantage? Well, you do now!

The “Time Decay” element of Facebook’s EdgeRank algorithm means that newer posts trump older posts.

If you are posting Facebook too rapidly, most of your fans will only see the newest post.

Always spread out Facebook posts by several hours for best exposure.

More on EdgeRank

For more on Facebook’s EdgeRank algorithm, download my free EdgeRank e-book or listen to my EdgeRank podcast.

Questions about EdgeRank?

Leave a comment below!

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  • http://twitter.com/Carol_Stephen Carol Stephen

    This is one of those things that the instant you read it, makes sense. (Does that makes sense?) Intuitively, I know that the newest posts must have the heaviest weight. Thanks for letting us know the science behind it.

    • http://www.pamannmarketing.com/ Pam Aungst

      My pleasure! Thanks for the feedback.

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