Announcing Our Big News, Plus Two Awesome Webinars!
We’ve been teasing our “big news” for a while now, and it’s finally time to reveal it! We are launching a sister company, called Stealth™ Search and Analytics! The Pam Ann Marketing brand that you’ve known for years is not going away – we are just creating this new company alongside Pam Ann to offer something that’s been […]
AMA With Pam Ann Aungst: Your Questions Answered
There’s nothing I enjoy more than sharing SEO, PPC, and analytics tips with others. Recently I reached out on Facebook asking for your questions so I could help out where possible. The questions I received were so good that they’re worth sharing here for everyone to benefit from. This post is a recap of the […]
Direct Bookings on Google My Business, + More in This Week’s SEO & SEM News Roundup
This week Google introduced several efforts to help site owners drive business with updates across organic search, paid search, and e-commerce. Every week Google employees drop pearls of wisdom, whether it be on Twitter or Google Webmaster Hangouts. We’ll recap the most important pieces of new information stated by Googlers this week. Lastly, we’ll finish […]
Local Search Optimization: How to Improve Your Local Google Search Rankings
When it comes to ranking in local search, there’s a lot a site owner can do to send signals to Google about where their site should be ranked most prominently. Google’s machine learning algorithms work hard to determine where a business is located in order to rank its website appropriately in local search results. As […]
Google Cracks Down on Sites With Pop-Unders, + More in This Week’s SEO & SEM News Roundup
Google has primarily been focusing on local search with its most recent updates, and has continued a trend of sharing local search advice on Twitter. Updates to paid search and Google’s advertising policies have also been rolled out, with an especially important update for AdSense publishers. Lastly, a new type of structured data markup has […]
New Design for Mobile Search, + More in This Week’s SEO & SEM News Roundup
Google was spotted testing a new design for mobile search results, which may or may not end up getting rolled out as a permanent redesign. More information about Google’s upcoming mobile-first index has been revealed, as well as new information about the company’s new Posts feature. It’s now easier to find wheelchair accessible locations in […]
How to Use Google’s Free Testing Tools to Improve Your Site
Google has a number of free testing tools that can be used to improve your site in various ways. There’s some you may not even know exist – or, if you are aware of them, you may not know how to use them to the fullest. We want to help clear up that confusion by […]
Major Google Algorithm Update, + More in This Week’s SEO & SEM News Roundup
A Google algorithm update likely occurred this week, according to data from various tracking tools. Google’s ongoing legal troubles in Europe have concluded with the EU issuing an outrageous fine. Notable changes to Google’s search policies have been introduced – some of which were voluntary and others that were forced on the search giant. Google […]
Google For Jobs: How to Attract More Candidates to Your Job Postings
Google has launched a job-matching initiative which is now live in US search results. What the company calls “Google For Jobs” aims to assist job seekers and businesses alike, by making it easier for candidates to find their ideal employers. This post will teach you how to utilize this tool to help get your job […]
Google My Business Tips and Tricks: What You Need to Know
What would you do if someone told you there is a completely free tool that can almost instantly help your business gain more visibility in Google search? We bet you’d jump right on it. In reality, however, many business owners are missing the proverbial boat. The tool we’re talking about is called Google My Business. […]