Resources

Chart a course to success with these helpful tools

Resources

Chart a course to success with these helpful tools

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PPC/SEM Articles & Tips

Google AdWords Conversion Tracking Explained

Google Adwords conversion tracking is vital because it’s the most important collection of information needed for improving your AdWords account. Adwords conversion tracking records how many conversions your site has received in total, the specific

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PPC/SEM Articles & Tips

Google AdWords Tips From the Pros

There are certain Google AdWords tips that the pros swear by. We’re not just talking about the tips you can learn from Google’s AdWords certification exam — we’re talking about the kinds of AdWords tips

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AdWords Qualified Professional
PPC/SEM Articles & Tips

What it Means to be Google AdWords Certified

Being Google AdWords Certified allows you to prove to potential clients and customers that you are a recognized expert in Google AdWords. In order to ensure that individuals who are AdWords certified keep up to

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PPC/SEM Articles & Tips

Google AdWords Best Practices

Are you disappointed with your Google AdWords ad positions? Does it feel like you’re paying more than you should, yet you’re always being outranked by competitors? Then chances are, you’re not following Google AdWords best

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PPC/SEM Articles & Tips

Google AdWords Quality Score Explained

Google AdWords Quality Score can make the difference between paying 75 cents a click or paying 1 dollar a click. It can determine whether your ad shows up first, second, or third in Google’s paid

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PPC/SEM Articles & Tips

Why You Need a Google AdWords Consultant

Generating organic traffic and working your way up the search engine rankings takes time — possibly time you can’t afford. With the help of a Google AdWords consultant, you can fast track your way to

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SEO Articles & Tips

Top 5 Reasons to Use Google Search Console

Google Search Console, formerly known as Google Webmaster Tools, is an essential free service offered by Google to all site owners. It is designed to help site owners maintain and monitor their site’s presence in

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Google Analytics Articles & Tips

Google Analytics Bounce Rate Explained

Google Analytics’ bounce rate metric is defined as “the percentage of single page visits”. In other words, you could say it is the amount of times someone landed on a page on your website and

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PPC/SEM Articles & Tips

Top 4 Types of Effective Facebook Ads

Everyone has heard about the power of Facebook ads, but not everyone knows how to harness that power and use them to grow their business. Facebook ads can do more than just generate more likes

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