SEO Articles & Tips

Screenshot of TikTok video where Bing Chat roasts Google Bard

Bing Chat Roasts & Rap-Battles Google Bard!

I couldn’t resist pitting the first-to-market search engine AI bot against its slower, clunkier rival. The results were HYSTERICAL! In the first video, Bing Chat humorously roasts Google’s latest AI chatbot, Bard. It pokes fun at Bard’s inadequacies, comparing it to other well-known tech failures and personalities. It suggests that Bard is terrible at answering

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The importance of developing an SEO friendly website design

The Importance of Developing an SEO Friendly Website Design

When you think about SEO, the first thing that may come to mind is improving your ranking on search engine result pages (SERPs) by incorporating relevant keywords into your website that resonate with your target audience and customers. You may not immediately think about how having an SEO-friendly website design can impact how well your

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Create the right digital marketing strategies for your small business

Create the Right Digital Marketing Strategies for Your Small Business

Marketing strategies are key to any business’s success. For small businesses, developing the right digital marketing strategies is vital to their success. While it might be tempting (and convenient) to put all of your marketing spend behind one digital marketing promotion idea, it’s better to spread the wealth between different tactics. Small businesses need to

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Google mobile-first indexing: what you need to know.

What You Need to Know About Google Mobile-First Indexing

As part of Google’s continued efforts to make the internet more mobile-friendly, they’ve been incorporating mobile-first indexing into their ranking process. So, if you want your website to rank higher on search engine results pages (SERPs), it will need to be optimized for mobile Google search.  The institution of this new ranking process, however, has

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B2B content marketing strategies for organic search

B2B Content Marketing Strategies for Organic Search

Oftentimes, business-to-business (B2B) content marketing can get a bad rap for being boring and dull in comparison to B2C marketing, but as SEMrush states, “content marketing [for B2B companies] provides the backbone of their customer acquisition strategy. When a solid strategy is in place, it can be a phenomenal growth engine.”  As someone who markets

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How to optimize your WordPress site to boost Core Web Vitals

How to Optimize Your WordPress Site to Boost Core Web Vitals

This past summer, we shared Google’s announcement that “page experience signals would be included in Google Search ranking.” This new performance evaluation is meant to ensure users have the best and most helpful search experience possible. Google did give plenty of advanced notice prior to the May 2021 rollout of this new experience evaluation — which combines

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guest-blog-posting

Guest Blog Posting Tips and Tricks — My Two Cents on the Subject as Quoted in a Recent SE Ranking Article

While guest blog posting might be touted as an effective marketing strategy for growing brand awareness, driving referral traffic to your website, and building quality backlinks, I think your time and resources could be better spent elsewhere. Anyone who’s ever written quality digital content, whether that’s the copy to post to your business’s social profiles

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