- WooCommerce E-Commerce Tracking for Google Analytics
- Option 1: GTM4WP plugin (free) w/add’l setup done in Tag Manager (create tags, triggers, variables) per this article
- Pros: Free, Cons: Add’l setup required
- Option 2: WooCommerce Analytics Extension (free version)
- Pros: Free, Cons: Limited Data
- TO INSTALL:
- Download the extension from your WooCommerce.com > My Account > Downloads
- Go to Plugins > Add New > Upload and select the ZIP file you just downloaded
- Click Install Now, and then Activate
- Navigate to WooCommerce > Settings > Integrations > Google Analytics (tab) and read the documentation to learn how to set up and configure the plugin.
- Option 3: WooCommerce Analytics Pro version (see comparison here)
- Pros: Easy to setup, Cons: not free
- Option 1: GTM4WP plugin (free) w/add’l setup done in Tag Manager (create tags, triggers, variables) per this article
President & Chief Web Traffic Controller at Pam Ann Marketing at Pam Ann Marketing
Recently named one of the “Top 10 Best Women in SEO,” Pam Aungst Cronin, M.B.A. is widely recognized as an expert in SEO, PPC, Google Analytics, and WordPress. A self-proclaimed “geek”, Pam began studying computer programming at 6 years old, started creating websites in 1997 and has been working professionally in the field of e-commerce since 2005. Referred to by Sprout Social as a “Twitter Success Story,” she harnessed the power of social media to launch her own agency in 2011. Pam travels all over the country speaking at conferences and guest lecturing at universities. Click here to read her full bio.
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