- WooCommerce E-Commerce Tracking for Google Analytics
- Option 1: GTM4WP plugin (free) w/add’l setup done in Tag Manager (create tags, triggers, variables) per this article
- Pros: Free, Cons: Add’l setup required
- Option 2: WooCommerce Analytics Extension (free version)
- Pros: Free, Cons: Limited Data
- TO INSTALL:
- Download the extension from your WooCommerce.com > My Account > Downloads
- Go to Plugins > Add New > Upload and select the ZIP file you just downloaded
- Click Install Now, and then Activate
- Navigate to WooCommerce > Settings > Integrations > Google Analytics (tab) and read the documentation to learn how to set up and configure the plugin.
- Option 3: WooCommerce Analytics Pro version (see comparison here)
- Pros: Easy to setup, Cons: not free
- Option 1: GTM4WP plugin (free) w/add’l setup done in Tag Manager (create tags, triggers, variables) per this article