In my last blog post, I discussed Google’s announcement that they’ll be adding page experience criteria to their search algorithms. This latest addition coincides with Chrome’s recently announced Core Web Vitals. According to Google, the Core Web Vitals metrics are designed to “provide unified guidance to quality signals that, we believe, are essential to delivering […]

Users prefer websites that provide great user experiences. The user experience has become so important to a website’s success that Google just announced that they’ll be adding page experience criteria to their search algorithm in conjunction with Chrome’s recently released Core Web Vitals. Here’s what you need to know about Core Web Vitals and the

If you experience an unexpected SEO traffic drop, it’s crucial to identify exactly what led to. Many SEO professionals are quick to assign blame to an algorithm update, but it actually could have been caused by a technical issue, content change, loss of inbound link equity, a malware injection, a change in search volume, loss

Pam Aungst of Pam Ann Marketing Speaks About The Importance of Author Bios There are a plethora of ways to get information on the web.  Knowing whether this information is true or false, however, can be challenging.  When users run searches online, they are met with thousands, sometimes more, results for articles that are related

Sadly, our job as SEO consultants means that we often play the role of policing web developers, catching them in the act of doing potentially harmful things to their and our client sites. We’ve caught devs doing every stupid thing under the sun, ranging from leaving noindex tags present on live production sites to commenting

Yesterday, Google announced a new tool in the beta version of Search Console (a.k.a. “the new Search Console.”) It’s called the “URL Inspection Tool,” and claims to “help you debug issues with new or existing pages in the Google Index.” Google even goes so far as to make the bold claim that, with this tool,

Google recently went out of its way to remind people about its guidelines on link schemes. Specifically, the reminder was targeted at individuals abusing guest posts as a means of acquiring a large number of inbound links. Submitting the same article to websites en masse is just one way to violate Google’s webmaster guidelines. In