Since 2019, Google has been working with WordPress to incorporate the ability to generate XML sitemaps. Google’s Pascal Birchler recently announced that “in WordPress 5.5, a new feature is being introduced that adds basic, extensible XML sitemaps functionality in WordPress core.” Here’s what you need to know about this exciting new development and how to […]
How to Generate an XML Sitemap in WordPress
What’s the Difference Between Shared Hosting and Managed WordPress Hosting for Agencies?
When you’re looking to launch a new website, two of the most important decisions you’ll need to make first are to choose: Your domain name. The domain name is your website’s address. Where you’re going to host your website. The web host is the place where all of your website files are located. There are […]
Creating an Effective SEO Content Marketing Strategy
As I’ve mentioned in a previous blog post, SEO is vital to your company’s ultimate success. And a large part of that success comes down to creating and implementing an effective SEO content marketing strategy. SEO and content go hand in hand. As a recent Forbes article succinctly puts it, “SEO without content marketing is […]
Which is Better for SEO: Meta Robots Tags vs. Robots.txt?
Robots meta tags, or meta tags, are pieces of code that provide instructions to search engines for how to crawl or index web pages and content. There are three types of robots meta directives: Robots.txt: Use robots.txt if crawling of your content is causing issues on your server. Don’t use robots.txt to block private content. […]
The Important of Using AMP for Mobile Optimization
With Google incorporating the Core Web Vitals metrics into its algorithms in 2021, now more than ever, you’ll want your website to load as quickly as possible. And with Google’s “mobile-first” philosophy, you’ll want to be sure the mobile version of your site loads extremely quickly. In addition to the new changes to its algorithms, […]
The Importance of SEO Automation and XML Sitemaps: My Interview with Barry Schwartz
One of the most common refrains in business is “time is money”. It’s sustained the test of time because it’s true, especially when you’re dealing with something as important as your website’s SEO. Because SEO is such a vital component of ensuring your business’s success, it’s worth dedicating the time and resources to ensure that […]
Yoast SEO WordPress Plugin Introduces Indexables in Version 14.0
This may seem like common sense, but it bears remembering that the main purpose of search engine optimization (SEO) is to think like a search engine. As such, we do everything we can to ensure search engines can retrieve as much information from our websites as possible to earn a higher SERP (search engine result […]
Questions to Ask Your SEO Management Company
Organic SEO (search engine optimization) is one of the best ways to bring your website to the top of search engine results pages (SERPs) for relevant keywords. However, fully optimizing your website involves a lot of moving parts, some of which can be a bit technical. As CIO Magazine points out, “Today’s SEO needs to […]
Google Ads COVID-19 Ad Credits for SMBs
Back in March, I covered the announcement that Google would be donating $340 million in Google Ads credits to active SMB accounts as a part of their $800 million COVID-19 relief fund. At the time, no one knew much about this initiative other than that Google planned to release the Google Ads credits shortly. I’m […]
What You Need to Know About the Visibility, or Cumulative Layout Shift (CLS), Metric
We’re wrapping up our blog series detailing each element of the page experience criteria Google will be adding to their search algorithms in 2021. We’ve already covered the first two Core Web Vitals: the page loading metric, Largest Contentful Paint (LCP), and the interactivity metric, First Input Delay (FID). Now, we’re diving into the final […]
