A Walkthrough (and Critique) of the New URL Inspection Tool in Search Console
Yesterday, Google announced a new tool in the beta version of Search Console (a.k.a. “the new Search Console.”) It’s called the “URL Inspection Tool,” and claims to “help you debug issues with new or existing pages in the Google Index.” Google even goes so far as to make the bold claim that, with this tool, […]
Major Change to Mobile Search Results, + More in This Week’s SEO & SEM News Roundup
Google made a major change to mobile search results this week, which effectively redefines what it means to rank on page one. We learned more about Google’s algorithm update last month and what exactly it was targeting. Google My Business now lets users include even more information to attract customers. John Mueller from Google published […]
Is Structured Data a Ranking Signal? We Have the Answer, + More in This Week’s SEO News Roundup
Welcome to April — and we all know what happens on the first of April. That’s right… April Fools’ Day. Google marked the occasion with a clever prank that duped much of the SEO community. We’ll get into more on that later, and also cover some serious news such as Google shutting down its Goo.gl […]
Google Mobile-First Indexing Begins, + More in This Week’s SEO & SEM News Roundup
New information came pouring out this week about Google’s mobile-first indexing, which is confirmed to have been rolled out to a significant number of sites. We’ll fill you in on all the must-know details and explain how the new way of indexing search results may affect your site. Google’s beloved Keyword Planner tool has received […]
A Google Algorithm Update Occurred Last Week, + More in This Week’s SEO & SEM News Roundup
Google confirmed that an algorithm update occurred this past week. We’ll fill you in on the details and let you know what, if anything, you can do as a result. An update to Google Image Search now places even more importance on well-optimized title tags. A new Google Maps filter will help users find more […]
Google Reveals Which Pages it Crawls Most Often, + More in This Week’s SEO News Roundup
The world celebrated International Womens’ Day this week, and Google marked the occasion by introducing a permanent new feature to search results. In addition– Google’s John Mueller inadvertently made several headlines with information revealed during this week’s Webmaster Central hangout, and a notable update was released for Google’s iOS app. Further details about each of these […]
New Google Analytics Data, + More in This Week’s SEO News Roundup
Google released updates for multiple facets of the search experience this week. Local search has been updated with a new feature for restaurants. Google Flights has been updated with cutting-edge technology that can help you avoid delays. Google Analytics has been updated with a report that captures new segments of data. In addition, Google announced […]
New Video! Watch Pam Explain the Upcoming Google Algorithm Change
We wanted to let you know about an upcoming Google algorithm update. It’s rare that Google actually gives us a heads up about these things, so this is a unique opportunity to get ahead of this one! In this less-than-ten-minute video, Pam explains everything you need to know about this upcoming algorithm change: Direct video […]
New Mobile Search Ranking Signal + More in This Week’s SEO & SEM News Roundup
Google gave everyone a heads up this past week that a major algorithm update is coming to mobile search later this year. We have all the information as well as answers to the most pressing questions surrounding the forthcoming update. Also this week, Google changed the rules regarding who is eligible to make money on […]
16 Months of Data in Google Search Console, + More in This Week’s SEO News Roundup
This was the week of updates. A number of new features were added to Google’s top free SEO tools. Google released a significant update to Search Console, giving users access to a substantial amount of data. An update to Google My Business will allow business owners to showcase video in search results. Google’s PageSpeed Insights […]